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A year of celebration launches with an iconic 1km silhouette on the sands of Red Wharf Bay, UKwatch the film
Defender is the epitome of toughness, of ruggedness, of strength and most importantly of capability.
Conceived in 1947, Land Rover broke the mould as the go-anywhere, multipurpose vehicle ‘for the farmer, the countryman and general industrial use’.
Celebrate 67 years of service across the world as Land Rover - rechristened Defender in 1990 - marks an exciting new era in the vehicle's history.
Three limited edition Defenders launch in 2015. Heritage and Adventure embody Land Rover’s qualities, and Autobiography unites luxury with capability.
As UK production of the current Defender enters its final phase, Land Rover will use 2015 to celebrate its global automotive icon and look ahead to an all-new family of Defenders.
For a supreme celebration of all that Defender has come to mean, the Autobiography limited edition launches in April 2015. With its comprehensive equipment list, unique duo-tone paintwork and a power upgrade from 122PS to 150PS, production is strictly limited for this collectors' item.
The cabin is upholstered in Windsor leather in a choice of four two-tone colourways. The theme continues externally with seven paint colours to choose from, including Autobiography shades such as satin-finish Corris Grey, all emphasised with a Santorini Black upper body and other detailing. The door handles inside and out are moulded from high-quality solid aluminium.
One of three limited edition Defender models, each celebrating a different element of Land Rover's character and history, the Heritage edition is inspired by Series I Land Rovers. Production of this collectors' item, which combines original design features with modern comfort, is strictly limited.
The grille echoes the earliest designs, and HUE 166 graphics recall the registration plate of the first pre-production Land Rover. Unique Grasmere Green paint matched to the characteristic Land Rover green, with Almond cloth seats to echo Huey's interior and an original Land Rover badge, add up to a fitting homage to Series I.
Land Rover Series I was launched by the Rover Company on 30 April 1948. It was built from Birmabright, an aluminium/magnesium alloy left over from wartime aircraft production, as steel was tightly rationed.
Catch the Adventure limited edition while you can, as there are only a small number of vehicles in production for launch in August 2015. It is fitted out for Land Rover drivers who love the great outdoors and embrace Defender's go-anywhere, do-anything potential, with underbody protection and maximum traction/reinforced tyres to boost its all-terrain capability.
Practical and comfortable details ensure the Adventure edition will become a collectors' item. Design details include leather seats and steering wheel and unique decals. An optional rear ladder, and raised air intake to improve wading capability, will identify the vehicle as ready to explore the most inaccessible terrain.
From its earliest days, Land Rover's famous capability attracted adventurers determined to explore inaccessible places. Almost as soon as Land Rover launched, Colonel Leblanc drove his brand new 80-inch Series I Land Rover from the United Kingdom to what is now Ethiopia.
It was one of the longest ever overland journeys - half way around the world from London to Singapore. In 1955, six Oxford and Cambridge students, driving two Land Rovers, succeeded where earlier expeditions had been defeated by 12,000 miles of challenging terrain that included jungle, desert, swamp and mountains.
The origin of Land Rover's historic association with Born Free goes back to the beginning where Land Rovers were featured in the classic 1966 wildlife film Born Free, starring the Foundation's founders, Virginia McKenna and Bill Travers. The requirement was then, as it is now, to rely on the Land Rover vehicles to reach wildlife in the most remote of locations.
Successor to the Camel Trophy, the Land Rover G4 Challenge was a global adventure competition that supported the International Federation of Red Cross and Red Crescent Societies. With distinctive Tangiers Orange paintwork, Defender competed in challenging drives around the world.